Work — Luis Miguel B. G.

Selected work

AI-native product flows, agentic systems, and close-reading of complex game interfaces.

Travel Planner — a reason to come back.

LATAM Airlines 2026 → AI agentsService designRetention

Escuela Mente Cíclica — from zero to ten sales.

Independent · co-founder 2025 → Side projectAI-assisted buildConversion design

Continuous improvement of access to Concierge.

LATAM Airlines 2025 → Content designAccessibilityA/B

Payment checkout — redesigned at scale, live.

LATAM Airlines 2024 → CheckoutPhased rolloutConversion

Two frictions, one game.

Fictional UX project 2023 → Game UXWireframesPrototype

A better default HUD

Fictional UX project 2022 → Game UXHeuristicsBenchmark